
Launched last month at only RM59,900, the new Ducati Monster powered by a 803cc Desmodromic air-cooled engine with an output of 87-horsepower is capturing the hearts and minds of people who have never even considered a Ducati before.
“I just want to buy it, and learn how to handle a large capacity bike later. What else can I get that’s got the power, the handling, the braking and the looks that can rival an Italian supercar!?” commented Yasser, a marketing head in the Malaysian auto industry.
Malaysian distributor Next Bike Sdn. Bhd., a subsidiary of the Naza Group of companies has sold an unprecedented 200 units of the Monster within 30 days of launching the model. This is a sharp uplift in sales compared to 2010 when a total of only 120 units were sold.